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Here are some really simple Facebook guidelines for the newbie — but they’re still useful. Best Facebook marketing tips Change your ad image/text on a weekly basis – when your ad becomes saturated, your CTR will decline. CTR will be influenced by the ad image. Women and men equally are more likely to click on […]
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Marketing and Sales are departments that must go hand in hand, especially in business-to-business scenarios. But how do they differ? How do they complement each other? How do the best teams align between areas? In this text you will find out 🙂 Today we are going to discuss a topic that practically segments what marketing and sales […]
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Everyone has heard of a public deed of purchase and sale, but what few people know is that the content of this document varies according to the negotiation between the buyer and the seller. The deed is a mandatory document for the registration of the property before the Registry Office, which makes official the intention of both parties […]
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It only takes a few trips around the city of São Paulo to see that the real estate market remains buoyant, with a variety of projects under construction. In the eyes, one type stands out: the so-called compact apartments. To give you an idea, they accounted for 60% of sales and launches in the capital in […]
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Every industry has its own vocabulary and, in the real estate market, it couldn’t be different! It is full of nomenclatures and acronyms that can generate doubts when buying or renting a property. Therefore, we selected here a list with the most used terms. Check out! 1. Lessor It is the owner of the property or its legal […]
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Having a home to call their own remains one of the great desires of Brazilians. After all, rent expenses do not represent any return or equity increase, in addition to putting a lot of money on the budget. And as times change, real estate represents security and hope for a better future, whether to provide stability […]
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The long-awaited time has arrived. After months (or even years) of planning, buying and waiting, your apartment is finally ready. Before putting the door keys safely in your pocket, one step needs to be taken: the inspection. This step is extremely necessary for your dream to come true the way you wanted. And this post is just to […]
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Have you ever thought about increasing equity by investing in real estate? The real estate market is heated, registering records in sales. To give you an idea, the sum of sales in June, July and August 2020 was 45.7% higher than in the same period in 2019, according to the Brazilian Association of Real Estate Developers (ABRAINC). Many people […]
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We know that some decisions we need to make require reflection and planning, even more so when they involve important choices in life and financial issues, such as buying a property. When the goal of buying a home is defined, certain points must be taken into account so that the decision does not become a […]
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You’ve probably heard the advice “don’t put all your eggs in one basket”. It’s an old metaphor to explain that if you put the eggs in the same basket and accidentally drop them, they’ll all break. But if you separate the eggs into several baskets, and eventually one of these falls, you will only lose one egg. In […]
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